About us

 

WirtschaftsWoche

As Germany’s leading business magazine, we stand for informative value, well-founded economic analyses and a clear economic and political compass. Think ahead. Get ahead – Our slogan applies to personal finances, asset accumulation, buying a property, career advancement, managing employees or making decisions for your own company.

The WirtschaftsWoche group of brands offers you the unique opportunity to address decision-maker target groups in a variety of ways: as well as the magazine, the website and the app, the media brand also offers a wide portfolio of special publications, newsletters, podcasts and events.

WirtschaftsWoche’s tight-knit network of media channels provides insights into the information and user behaviour of the business elite. This makes it an essential component of your communications strategy.

WirtschaftsWoche’s readers belong to Germany’s business elite. They are decision-makers in SMEs, primarily male, 30-59 years old, have an above-average disposable income and mainly work in executive roles. Not only do they make investment decisions at work, but also in their capacity as private consumers. Their role as opinion leaders and multipliers – both professionally and privately – make them an indispensable premium target group.

Website:

wiwo.de

Management

Andrea Wasmuth

managing director

Handelsblatt Media Group