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Host
Klaas Heufer-Umlauf
Show Act
Yvonne Catterfeld
Keynote
Gerhard Schröder
Best Corporate Brand in Europe
Ikea
Claudia Willvonsender
CMO Ikea Group
Best Product Brand
Nivea
Iain Holding & Jörg Grünwald
General Manager DACH & Vice President Marketing Germany & Europe Beiersdorf AG
Best Growth Brand
Lay's
Tom Albold
Managing Director DACH PepsiCo
Best Millennials' Brand
Nike
Jo Wedenigg
Director Communications, Berlin & Central EMEA Nike