media impact

About us


Media Impact

Your full-service partner for effective communication solutions 


Media Impact is a one-stop provider for the marketing of strong brands. It is synonymous with quality reach combined with intelligent technology and creation solutions. As a marketing joint venture of Axel Springer SE (which has a 74.9 percent share) and the FUNKE MEDIENGRUPPE (which has a 25.1 percent share), Media Impact pools the national media offers of both companies as well as those of additional partners in print, online and mobile.


Since 1 September 2019, Media Impact has also been cooperating with Ad Alliance in the field of digital marketing. We achieve a unique quality reach in Germany with 7 TV, 91 print and 110 digital brands, of which 38 of which are digital brands of Media Impact. This means that together we reach 99% of Germany’s population and around 50 million users monthly (source: agof daily digital facts, April 2019).


Our strength lies in the combination of (quality) reach with technology and/or creation.

We showcase your brands in an integrated way – using print, digital and events as our channels. Innovative event formats are an integral part of our 360-degree marketing.

Thanks to our tech solutions, we can maximise the contact quality and improve the advertising impact for our clients.

We see ourselves as problem solvers, attentive listeners and cross-media thinkers – always with our sights set on the specific target group. Thanks to our links to Germany’s best journalists, storytelling is part of our DNA.


Carsten Schwecke

Carsten Schwecke


Media Impact

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